Marketing Consulting in Roseville

What you will get

1. Positioning for Sacramento buyers
   Who you are in the market, who you’re for, and why you’re different. A one-line promise and where you fit versus competitors.

2. Brand narrative, voice, and message guide
   Your story in 30 seconds, the tone you should use, words to prefer or avoid, and headline lines you can drop into your site and socials.

3. Offer and pricing architecture
   Clear packages that match how customers buy. What’s included, what outcomes you promise, when to publish price ranges, and how to handle discounts.

4. Channel plan that names where to show up
   Which channels make sense for you and how to use them:

• Google Search & Google Business Profile for people ready to buy

• Instagram / TikTok / YouTube / X / Threads / Pinterest / Facebook for demand and proof

• LinkedIn for B2B conversations
  What we post, how often, and the action we want next. How to run ads (PPC).

5. Website plan that matches the strategy
   What the homepage must say, which service and city pages you need first, and how each page moves a visitor to call or book.

6. Creative playbook
   Three creative directions with examples. We audit what you already have; we keep what fits the voice and rework or replace what doesn’t.

7. Sales process map
   From click to booked meeting to signed deal. Who replies, how fast, what they say first, and what happens if they miss the call.

8. Measurement plan in plain English
   What to track and why.

• KPI (Key Performance Indicator) = the main number that tells us if it’s working.
  Examples: booked meetings per week, qualified calls per week, cost per lead, percent of site visitors who call or book. We define targets for each.

9. 90-day marketing plan
   Week-by-week releases, who does what, and the checkpoints where we decide what to double down on or stop.

Deliverables you keep: Strategy Book (PDF), Voice & Message Guide, Offer & Pricing sheet, Page & Channel plan, 3 creative briefs, 90-day plan, and a simple scorecard template.

How it works

Week 1 — Learn the market
Short interviews with recent customers in Sacramento, quick competitor tear-downs, review of your site, social, and offers.

Week 2 — Position and voice
Pick the lane you should own, write the one-line promise and 30-second story, set the voice and key messages.

Week 3 — Offers, pages, and channels
Package the services and price logic, decide the first pages to build, and select the channels with a starter posting plan.

Week 4 — Plan and guardrails
Hand you the Strategy Book and the 90-day plan, with creative briefs and a scorecard so you can run it or have us execute.

Implementation is optional and separate. If you want us to build the pages and creative, we can take it from here.

Call +1-415-589-9805 or Book a 15-minute fit check.

FAQ

What is a marketing strategy in plain words
It’s the plan for who you’re targeting, what you promise, how you prove it, where you show up, and what you publish in the next 90 days to turn that into sales.

What is a KPI
It’s the main number we judge progress by. For local services, it might be booked meetings per week; for ecommerce, it might be purchases per 100 visitors. We pick one main KPI and a few supporting numbers.

Do you execute or only plan
This offer is a strategy. If you want, we can run the build and creative after you approve the plan.

Do you do reputation work
No. We show you when and how to ask for reviews and give reply templates. You own the replies.

Do you recommend channels or posts for us
We recommend channels and give the posting plan and creative briefs. Ongoing posting is part of the implementation if you choose it.

Do you set your prices for us
We build the pricing strategy and recommend ranges and packages. You make the final call.

Contact Us

Connect With Us Today. Whether you're in Sacramento, Austin, or Palo Alto, we're ready to help your business soar. Let's discuss your digital marketing needs and how we can achieve your goals together.

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